The Botany Babe’s brand identity is all about a clean, relaxed vibe that channels nature’s chill side. The logo is bold yet refined, with a fun typographic lockup and a little leaf action, making it a visual statement you won’t forget.
 

Custom illustrations bring extra personality to the mix, adding charm to everything from merchandise to packaging — all while keeping things consistent and on-brand. The product photography? Think bright, airy, and relaxed, with white linen backdrops and lifestyle shots that scream “I’ve got my plant life together” — perfect for showing off that laid-back, plant-loving vibe.